Local author to host book signing January 20th to benefit Girl Scouts of the Sierra Nevada

(Reno, Nevada, January 2007)- On Saturday, January 20th from 2 to 4 p.m., Reno author, Erica Olsen, will be at Barnes & Noble Booksellers signing copies of her new book Strategic Planning for Dummies. All proceeds from Barnes & Noble sales in January will benefit the Girl Scouts of the Sierra Nevada's entrepreneurship conference for young women, An Income of Her Own™.

Strategic Planning for Dummies is a friendly and helpful guide that assists businesses and organizations to build and sustain a competitive edge and to plan for future growth.

An Income of Her Own™ is a program designed to teach young women in grades 10 through 12 learn entrepreneurial and business leadership skills. Economic empowerment is critical to addressing the needs of young women today. According to Independent Means, Inc., of the 75 percent of women who work at paid jobs, 40 percent of them earn wages below the poverty level. Also, women hold 2/3 of all minimum wage jobs.

“Partnering with An Income of Her Own™ is a great way to encourage young girls to be financially independent,” said Olsen, developer of MyStrategicPlan, a strategic planning system that develops, manages and executes strategic plans. “As a woman entrepreneur myself, I feel like this opportunity will allow young women to understand that they can make their own income.” Each book sold pays for a girl’s registration to An Income of Her Own™.

Barnes & Noble Booksellers is located at 555 S. Virginia St., Reno, Nevada 89502

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M3 Planning is a strategic planning firm that works with growth-oriented organizations to develop and execute their strategic plans. A strategic plan identifies opportunities, develops tactics to exploit those opportunities and defines the criteria for achieving success. For additional information visit www.m3planning.com or www.mystrategicplan.com. To schedule an interview, or request a book copy please contact Victor Leyba at (775) 829-2810.